Subaru | Sustainability Cave
In partnership with EWI Worldwide, Next/Now conceived an immersive projection-mapped cave experience aimed at educating users about Subaru’s dedication to sustainability through dynamic, motion-reactive visuals. Tasked with crafting an engaging auto show encounter that authentically conveyed Subaru's "Love Promise", the Subaru Sustainability Cave emerged as a focal point. Within this interactive digital environment, guests were invited to delve deeper into Subaru's environmental stewardship efforts. A touchless interface seamlessly projected visitors' silhouettes onto the cave walls, facilitating interactions such as stargazing, waste disposal, and tree planting.
Featured in Exhibitor Magazine for Best Use of Technology in EXHIBITOR’s Portable/Modular Awards.
Producer Responsibilities: Schedule Build // Userflow Creation // Hardware Procurement & Shipping // Day-to-Day Partner Management // On-Site Testing Travel Logistics // Daily Stand-Ups Lead // Design, 3D, and Developer Production Lead
PARTNERS
Next/Now
EWI Worldwide
Subaru of America