Jordan Women’s @ Nordstrom

Tapped by Jordan Brand to create an elegant space within The Corner at Nordstrom NYC Flagship, Hovercraft designed and curated a space that celebrates women and showcases diverse personal styles. From spatial design and furniture propping to fabrication management and store team logistics, this launch served as the first of many successful women focused retail spaces for Jordan Brand.

Producer Responsibilities: SOW, Budget, and Schedule Build // Client Management // Travel Logistics // Store Team Coordination // Internal Team Management // Daily Standups Lead // Fabrication Partner Procurement and Management // Propping // Custom Carpet Vendor Coordination // Spatial Design Production Lead

Partners

Hovercraft

Jordan Brand

Nordstrom

Pink Sparrow